YouTube Creator Blog

New Channels, new homepage, new look

Thursday, December 1, 2011

as well as making some other site changesNew Channels designhereTheCraftyGeminiBarelyPoliticalFinalCutKingClevverTVDeStormclick here to view the playlistSo what does this mean for you?Help CenterA new homepagecreate a YouTube accountHelp CenterSo what does this mean for you?SubscriptionsUpload regularlyCreate the killer feed for your subscribersA new overall designunveiledYouTube.cominstruction manualvideoA new Analytics experienceannouncedyoutube.com/analyticsSo what does this mean for you?thisEveryone responds to change differentlyThe YouTube team

Announcing YouTube Analytics - the next generation in Insight

Wednesday, November 30, 2011

Video can transcend language and cultural barriers. It can showcase real human moments all across the globe, even the silly ones. Take the video of the talking twin babies. That video was shot in Brooklyn, and has been viewed more than 10M times in the US and 30M times outside the U.S. 5% of its views came from Brazil, another 5% from Russia. Turns out, 1 out of 100 people in the Philippines watched these two babies from New York. One of the great joys of a global platform is finding out that people from afar can relate, connect, and appreciate your videos.You’ve been able to discover who is watching your videos and where they’re coming from for awhile now on YouTube, through Insight. Now we want to make it even easier to learn about your audience, so we’ve replaced Insight with YouTube Analytics. Analytics will be released to everyone on a modern browser over the course of the day.Check out some of the latest features in Analytics:

A Quick Overview: A new overview provides all of the information that you care about quickly, while also enabling you to easily access more detailed information.

More Detailed Reports: Analytics now includes more detailed statistics so that you can have a more precise understanding of your content and audiences.

Audience Builders: Discover which videos are driving the most views and subscriptions.

Audience Retention: See how far viewers are watching through your video in the new audience retention report.

The Creator Playbook has also been updated to show you how to use your new Analytics to build and engage with bigger audiences, earn more money, and make better videos.

In the meantime, visit the Help Center for more information on Analytics.Ted Hamilton, Product Manager, recently watched, "British Animal Voiceovers."

Partner Support Talks with... WhatTheBuckShow

Tuesday, November 29, 2011

Partner Support Talks with....Partner Support Talks with... WhatTheBuckShowhttp://goo.gl/HFjc8www.youtube.com/youtubePartner SupportLindsay Hampton, YouTube Partner Support, recently watched "25 Ways to Wear a Scarf in 4.5 Minutes!"

Introducing evmoneyTV, November’s “On The Rise” YouTube Partner

Sunday, November 27, 2011

Cross-posted from the Official YouTube BlogCongratulations to Ev of evmoneyTV, the channel that received the most votes for the October On The Rise poll, and his channel will be featured on the YouTube homepage today.
Ev discovered YouTube in 2009 and started his channel with the goal of offering financial advice to viewers (hence the channel name). His initial videos didn’t exactly reel in the viewers, so Ev decided to cover the “how-to” of more basic tasks. He’s stuck with stick figure drawings to illustrate his recommendations, which allows him to address a range of quotidian topics such as how to greet others properly, how to project confidence, and how to be sarcastic.

Here are a few words from November’s On The Rise star himself:

“After trying and failing to feature financial advice videos, I decided to tackle life’s simpler problems. It all started as a video response to jpmetz about people who can’t seem to work a debit card machine. Armed with a cheap mic and MS Paint, I began to chronicle my encounters with stupidity – thus, my channel was born. I owe my success to Youtubers like jpmetz for my initial exposure, keeporjot for including me in charlieissocoollike’s likerchain, soundlyawake for heavily promoting me, whatthebuck for featuring me onstage for the live Buckfactor at Vidcon, rowlfwannabe for driving the #evsblowinup movement, alexcarpenter and tyleroakley for their last minute support in this competition, everyone who shared and tweeted my videos, and most of all, my viewers, who think drawing and voicing stick figures and putting them on the internet is a completely normal thing to do.”

If you’ve enjoyed this monthly On The Rise blog series and want to see more rising YouTube partners, check out our On The Rise channel or look for our playlists on the browse page. Keep an eye out for next month’s blog post, as your channel may be the next one On The Rise!

Devon Storbeck, YouTube Partner Support, recently watched “Girl vs. Camel (in race!).”

Changing the Channel(s)

Thursday, November 17, 2011

We want to make sure that YouTube continues to evolve as a place where you can be successful, and take your careers to the next level. Today, we want to give you an update on two important topics that we know are important to your success on YouTube - Channels and Insights.

Latest Channels design
Your feedback has been super helpful as we’ve experimented with YouTube Channel designs via Cosmic Panda and other initiatives. We’ve listened to that feedback, and we’re ready to share the latest version of Channels with you. You can opt in and play around here.

The main changes you’ll notice are:

Customize Your Channel: You can promote your favorite content in the featured tab and choose a template that fits your content.
Engage Your Audience: You’ll be able to publish content to your subscribers through the new Channels feed--even when you don’t have a new video to upload. Videos you “like” and “favorite” will also appear in the feed to keep your subscribers entertained.
Expand Your Presence: When viewers go to the watch page, some elements of your Channel follow them (e.g. some of your videos), helping you to maintain your presence across YouTube.

This page is your portal into and out of the latest Channels design, so have fun playing around! Once you opt in, changes you make and publish to your Channel will only be seen by others on YouTube who are opted in via this page, and people who are still opted in to the Cosmic Panda experiment. In a few weeks, we’ll be back in touch before we share this more widely, and let you know when to publish the new channel for everyone to see. This is your chance to get ahead of the game and get your channel looking fabulous.

We have resources within the Help Center including a Channels Checklist and Guided Help to walk you through the new design, and as always, we’re always looking for feedback, so please share your thoughts with us.

New Analytics
A big part of your success is understanding your audience so that you can increase your subscribers and views, make better content, and make more money. We’ve put together the new YouTube Analytics (formerly YouTube Insight) to help you measure and achieve greater success.

Analytics is now easier than ever to use, located right within your YouTube.com account, using a simpler design, and with more precise categories that help you compare more metrics to fully understand your audience, channel and monetization. These changes will debut in the coming weeks--stay tuned for more information.

We hope these are welcome bits of news, and we’ll be back with another update on both Channels and Insights in a couple of weeks.

AJ Crane, product manager, recently watched “MARCEL THE SHELL WITH SHOES ON.”

Are you reaching mobile users?

Wednesday, November 16, 2011

Inside AdWordswww.youtube.com/advertise/mobile.htmlPosted by Nicky Crane, Product Manager, recently watched, "MARCEL THE SHELL WITH SHOES ON, TWO."

Introducing November’s “On The Rise” candidates

Monday, November 14, 2011

Each month, we find four YouTube Partners whose subscriber numbers are growing but don’t yet have 100,000, for our monthly On The Rise program. We invite you to check out their channels and vote for your favorite in the top right corner of the Official YouTube Blog. The channel with the most votes at the end of the week will be featured on the YouTube homepage and videos page.
Our nominees this November are a creative bunch whose skills include painting, animation, music and fashion. You may be drawn into their channels for the recommendations they provide or simply for the chance to observe their talents. Take a look at the nominees’ videos below, and vote for your favorite by November 21 at 6pm PT. We’ll announce the partner selected on the YouTube blog on November 27.

valsartdiary
Val is a painter - and one of the first original partners! - whose YouTube channel chronicles her artistic process with weekly art videos. Throughout the week, she posts additional reviews and reflections, and even gives away original paintings to her viewers.

evmoneyTV
Need guidance on how to watch a movie, cross the street, or be sarcastic? Ev’s channel tackles some of life’s more complicated tasks, illustrating his recommendations with stick figure animations.

ortoPilot
Hailing from Manchester, England, Matt Hutchison (also known by his musical alias, ortoPilot) has made a career out of singing, songwriting, and video production. He’s spent the last five years posting original songs as well as acoustic adaptations to his YouTube channel.

hairodynamic
If you’re looking for advice about fashion or hair and beauty products, you might want to check out hairodynamic. Since 2009, style maven Monica has recorded her hauls, reviews, and tutorials for her loyal audience.

In past months, winners like theneedledrop and AlexanderCarpenter have seen growth in their audience and video engagement thanks to your support. If you’re interested in checking out more rising YouTube Partners, visit our On The Rise channel, which features nominees, trending partners and monthly blog winners. Look for more featured partners on the YouTubeBrowse page.

Devon Storbeck, YouTube Partner Support, recently watched “Surfer rides 90 foot wave (World Record).”

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