Meet ActiveMelody: Your January On The Rise featured partner!
Thursday, January 30, 2014
Congratulations to Brian Sherrill of
, our featured
“On The Rise”
partner for this month. You’ll see his channel and videos in the spotlight on the
On The Rise homepage
and then YouTube Spotlight channel today.
Brian is a music professional that has taken his passion for guitar online to help aspiring musicians. His expertise spans from
Delta acoustic blues
. On YouTube, Brian goes one step further, uploading tutorials to share his experience and knowledge with fellow guitarists. It doesn’t matter which video you choose to watch; you’ll be impressed with Brian’s talent and dedication to sharing his knowledge with his viewers.
Here are a few words from Brian:
One afternoon, while sitting on the front porch playing the guitar, it dawned on me that I should share my love for playing blues guitar by creating how-to videos that provide a detailed look at the many nuances that most seasoned guitar players take for granted, and share them on YouTube. I launched my first guitar lesson video on YouTube back in spring of 2009 with a great amount of angst. At present, I release a new, detailed guitar lesson each Friday so come check out the ActiveMelody channel on YouTube if you enjoy learning new things on the guitar. I’m honored to be YouTube’s January On The Rise channel and would like to thank all of my subscribers and those who voted for the opportunity.
If you’ve enjoyed this monthly blog series and are interested in learning more or participating, we encourage you to visit our
On The Rise homepage
. You can check out all of our past featured partners on the
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Four tips on making shareable short films
Monday, January 27, 2014
How do you make a short film so amazing that you immediately need to share it with your friends? Here’s four tips from some of the best in the game on YouTube.
Casey Neistat’s film “The Dark Side of the iPhone 5S Lines” provides a glimpse into an often unseen side of our cultural obsession with technology. Its documentary style tells a complete story in six minutes, and its surprising climax leaves viewers with a powerful image that makes them want to click the share button.
Find your niche
The film “Portal: Survive! (Live-Action Short)” is a film based on the popular video game Portal, and it taps into the game’s sizeable fanbase for viewers. In the comments section fans of Portal quote their favorite lines, engage in passionate debate about the game, and ask for more Portal based films. Given that over 4 million copies of this game have been sold to date, this niche audience is quite large.
Relate to your audience
The short film “I Forgot My Phone” identifies a phenomenon in our society and handles it in a way that resonates with many viewers. When a film encapsulates something viewers feel from their own life experience, they want to share it and say something about it. What do you think people would write when posting this video to social media?
For their film “3D Printed Guns (Documentary)”, Vice took the controversial topic of gun control and paired it with the trending new technology, 3D printing. The information contained in this film called into question the meaning of gun control, and they released their film right as this issue was at the zenith of our cultural conversation.
As we can see from these films, choosing the right topic is an integral part of making your film shareable. For more information on creating content that will captivate your audience, check out our
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Comments page brings your comments in one place
Monday, January 13, 2014
Many of you have told us that you use your YouTube Inbox to manage comments. With the new commenting system moving comment notices to alerts, removing this feature was, well, a bummer.
Staying connected with your audience is critical on YouTube, so we fast-tracked the development of a new comment management page that lets you see, respond to and moderate your comments all in one place. Go to
to check it out.
From this central page you can easily remove comments, flag comments for spam or abuse, give a thumbs up, or click over to the video watch page and reply. Quickly toggle between comments that are published on the channel, comments that are pending channel manager approval, or comments that have been marked as spam.
You’ll see this page updated soon with more features such as replying inline or expanding all replies.
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Meet Your January On The Rise Nominees
Tuesday, January 7, 2014
In our monthly
On The Rise
program, we identify four partners whose channels drive significant YouTube watch time but haven’t yet reached the 100,000 subscriber mark. With your
, we’re sharing with you four dedicated partners who’d like your help to jumpstart their audience development and channel growth. In January, we’re excited to introduce you to partners whose content covers the worlds of music, origami, technology and graphic novels.
Here’s where you come in--you actually have the chance to help push these partners even further on YouTube. Review their videos below, vote for your favorite
by selecting the blue checkmark next to the channel name, and one of these candidates will have the opportunity to be featured across YouTube later this month. In addition to your votes, each channel will be evaluated on criteria such as viewer engagement and channel optimization techniques to decide which partner we’ll feature.
In past months, featured On The Rise partners like
have gained many subscribers and seen their careers take off, in large part due to your support.
This month’s poll will be open until January 13, 5 p.m. PT
, so don’t forget to vote for your favorite channel. Check back to see which channel will be featured on January 30.
If you are ever interested in the fast-paced and exciting world of comic books and graphic novels, THINKAbouttheINK is the channel for you. With discussions about upcoming releases and reviews on the movie versions of classic comics, THINKAbouttheINK has been featured on
, a comic book news site, and puts out new videos every week so you never miss a beat!
Feeling crafty? This channel will help inspire you with a new origami project every day as well as free origami paper that you can print and use to make everything from origami animals to pop-up cards and gift card envelopes.
Brian has been playing the guitar for more than 20 years and shares his passion for music via tutorials on his channel. If you play the guitar or just like listening, go check out his channel for lessons based on the blues, jazz, and country.
Not sure which new smartphone to buy or if the newest laptop is really the best on the market? ThatSnazzyiPhoneGuy features all things technology-related. Quinn gives his thoughts and insights about new products, how they function and look. You can look forward to new videos every month to ensure that you are informed about everything tech.
If you’re interested in participating or have suggestions for partners you think should be featured, we encourage you to visit our
On The Rise homepage
. You can check out all of our past featured partners on the Featured Partners tab, or nominate a YouTube partner to be considered for the program on the Nominate tab. Feel free to submit nominations for your own channel, or for channels you follow that you think deserve more attention, or could be the next YouTube sensation. We’ll continue to feature promising partners who drive YouTube watch time, have fewer than 100,000 subscribers, and produce engaging content on a regular basis.
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